As technology is evolving, it is eventually helping enterprises to bring out immersive games for players of all ages. At present, our gaming pleasure is not limited to the screen of our smartphones, laptops, or PCs. Thanks to the technological wonders of recent years! The emergence of AR/VR technology is allowing us to play games in digital and real worlds simultaneously.
But when we look back in 2013, when technology was not so advanced, hyper-casual games took the market by storm. Within a shorter time span, these games became hugely popular among players of all demographic segments.
Surprisingly even today also these games are receiving immense response from players across the world. This is encouraging many establishments to upscale the production of hyper casual games with the help of a leading mobile game development company.
Globally, these games have witnessed around 17 billion installations each year. In the US alone, the total installation of these games has reached around 1.8 billion. (Source: ironSource).
Now!
Let us know:
What Makes Hyper-Casual Games Extremely Popular in Today’s Time?
Fast Development with a Low Budget
As hyper-casual games come with a minimalist design, simple game mechanics, etc. it takes very little time for entrepreneurs to develop and launch these games. Moreover, as these games do not require the deployment of high-quality graphics and leading-edge technologies, the cost of development is also not quite high.
Mass Appeal
Presently, the global population of hyper-casual gamers has crossed the mark of 650 million (Source: infront).
In the US, 55 percent of hyper-casual gamers are female and 45 percent are male. Whereas in the UK and South Korea, the percentage of female hyper-casual gamers is 60 and the percentage of male hyper-casual gamers is 40 percent. (Source: Udonis).
This growing user base is tempting enough for many establishments to bring out hyper-casual games with the support of a professional mobile game development company.
Surplus Monetization Options
Despite the simple nature of hyper-casual games, deploying business models like in-app advertisements and in-app purchase models is sufficient to boost your revenue generation effort in this popular game segment.
Currently, 90 percent of revenue from hyper-casual games is obtained from the in-app advertisement model. (Source: Appsflyer).
Whereas, only a handful of gamers use the in-app advertisement model to attain premier experiences like upgrading character’s health, costumes, etc.
Besides these two major models, enterprises can also explore other monetization options with the help of a recognized mobile game development company to retain their players.
Immense Growth Prospects
Despite a surge in the popularity of Web 3.0 games, the appeal of hyper-casual games is also steadily rising. No doubt, short playing sessions, limited device space, and engaging levels are emerging as major reasons that will continue to draw next-gen players even in the coming years.
It is the reason, enterprises across the world are still interested to know everything about hyper-casual game development to bring out stand-out games for their gamers.
Why Choose Red Apple Technologies as Your Hyper-Casual Game Development Company?
At Red Apple Technologies, is always excited to create player-centric games covering leading genres like casual, hyper-casual, action, casino, and so on. As an established game development company in California, our design-led thought process has delivered unexpected results no matter how complex your game development project is. In the hyper-casual game segment, we have created wonders with games like Waste Racer, Bin It Right, and so on. Besides there are other reasons that you can count on us.
11+ Years of Experience
We have spent around a decade in the industry of gaming and app development. It has allowed us to gain enormous experience in providing result-driven and unique solutions to enterprises of distinct sizes.
150+ Talented Professionals
We have a strong team of developers and designers who have the skill and expertise to bring life to your game vision with perfection and innovation with the utilization of cutting-edge tools like Unity, Unreal, HTML5, and others.
Streamlined Development Process
At first, we proceed with thorough research and planning that involves conceptualizing the game idea and game art. Subsequently, we begin the actual work to develop, test, and launch the game. Every process is streamlined to eliminate flaws and release the best game product on time.
Technological Proficiency
At Red Apple, we are always at the forefront of deploying next-gen technologies like Blockchain, IoT, Generative AI, AR, VR, etc. that help you to stay ahead in the competitive market of gaming in the USA, UK, and other parts of the world.
Maintain Confidentiality
No matter how big or small your game development project is, we, at Red Apple Technologies, constantly maintain secrecy of your project details from the public domain. Whether it be signing the non-disclosure agreement or embracing other measures, we adopt all precautions.
Successful Deliveries
As of now, we have delivered over 450+ projects balancing the scheduled deadline and standard work quality quite efficiently. It has helped us to churn out a huge global clientele comprising establishments of all shapes and sizes.
How big is the hyper-casual gaming market?
Answer: Currently, the global market size of hyper-casual game development is $16.67 billion. By 2030, it is estimated to reach an impressive revenue figure of $25.96 billion. So to shine in this segment, you must seek top-rated mobile game development services.
How do hyper-casual games make money?
Answer: Primarily, hyper-casual games generate revenue from the business model of in-app advertisements comprising interstitial ads and rewarding video ads. These games also use the model of in-app purchases to boost revenue generation by serving users with a premium gaming experience.
What is the future of hyper-casual games?
Answer: The prospects of hyper-casual games are quite bright in the coming days. As these games provide simple mechanics, and shorter, and replayable gaming sessions, players will continue to install them. To know why hyper-casual games are the future, connect with a game studio now.
How much does it cost to make a hyper-casual game?
Answer: The budget usually depends on factors like the genre of your game, delivery deadline, development team size, and so on. So, to obtain the right budget estimation, connect with a leading game studio. It will also help you to hire game developer with a huge experience.